Our 5 Step Process

This is where we shake hands, even if it's by phone. We get to know you, your goals, your target audience, and your industry. You'll get to know us, too: your "quarterbacking" Project Coordinator, your "braniac" Marketing Specialist and your "think-outside-of-the-box" Graphic Designer, all of whom are eager to listen and learn.

The research has been done, and now the creative juices can begin to flow. We brainstorm, creating a wireframe for your site. We keep in mind certain industry standards, but the rest goes out the window. We use color, image, and text, putting them to their highest and best use for your site. We play jazz.

This is where the work comes in, bricks and mortar stuff. Production is where we actually "build the site." The vision created during discovery and design is turned into code. We build your site paying attention to accessibility, usability, and the latest web standards (e.g. XHTML/CSS).

You'll really like this part. You sign off on the final product, and it goes live on the internet. This phase typically includes site submission to search engines and directories as well as initiation of pay-per-click advertising and search optimization.

We know user behavior drives the results on your website, so we spend a lot of time analyzing what people do when they get to your site. Where did they come from? Which pages did they visit? How long did they stay there? In this phase, we track user behavior and actions to maximize your marketing efforts.